Success story · Online shop + SEO

A catalogue of 3,000 products people can now find.

+3,000 products indexed A catalogue
that now
sells
3,000+products
Client
Armería Agustín
Sector
Hunting and sport shooting
Services
Online shop · SEO
Timeline
5 months
Location
Spain
🔒 armeriaagustin.es
3000+products indexed
+ trafficorganic, on the catalogue
+ salesonline, per product
5 monthsof redesign and SEO

// Real project figures — zero filler, zero made-up ROAS.

The challenge, the fix,
the result.

Hover over each card to read the full story.

01 — The challenge

A huge catalogue, invisible in search

Armería Agustín had over 3,000 hunting products, but a disorganised shop structure meant Google barely indexed a fraction of them, and customers couldn't find what they were after.

02 — The fix

Restructure the shop so that everything can be found

We redesigned the online shop and did product SEO at scale: clear categories, complete spec sheets and structured data across more than 3,000 lines.

03 — The result

A catalogue Google indexes and people buy from

Today the whole catalogue is indexed and visible, and organic traffic lands straight on the product pages. A big catalogue stopped being a problem.

What exactly did we do?

Online shop migrationAn orderly move for over 3,000 products.

Category architectureA clear structure by product type and use.

Product SEO at scaleOptimisation applied to thousands of pages, not one at a time.

Complete spec sheetsContent specific to each hunting category.

Speed optimisationSolid performance despite the size of the catalogue.

Product schemaStructured data across the entire catalogue.

Before and after: the catalogue

The same 3,000+ products, now all visible to anyone searching.

Before
Products indexedpartial
Organic trafficlow
Online salesoccasional
After
Products indexedthe whole catalogue
Organic trafficgrowing
Online salessteady
With 3,000 products we thought there was no way Google would ever see them all. Now it does.
A Manager · Armería AgustínGran Vía Solutions client

Similar projects

Other cases with the same approach: results before promises.

E-commerce + CRO Doctorrock

A checkout that scared customers off.

x2.4mobile conversion−41%abandoned carts
room007.com
Web design + Booking engine ROOM007 · Requena y Plaza

Hotels with character, a website without.

ntt.eventos.es
Event website design NTT DATA · The Brain

A one-off event with no digital presence of its own.

Want a case like this for your business?

See the SEO service →

No lock-in · No small print · A reply in under 24 h

// A real Armería Agustín case — delivered by the Gran Vía Solutions team.

623 402 964